Growth Catalyst Group
Growth Catalyst Group

Ignite Growth. Empower Success.

Growth Catalyst Group
One Call. Total Confidence.

Growth Catalyst Group is an exclusive co-operative of the most rigorously vetted professionals in their fields — united to deliver transformational outcomes for clients who demand nothing less than the best.

Elite Professionals. Unified for Impact.

Growth Catalyst Group is a curated cooperative of top-tier specialists across Talent & HR, Accounting, Marketing, Business Structure, and Technology & Systems. Every service provider is rigorously vetted for mastery, integrity, and proven results.

We were built to solve the root issue holding businesses back: fragmented expertise. Instead of disconnected advisors working in silos, GCG unifies elite professionals under one coordinated banner — delivering clarity, alignment, and measurable growth.

For leaders who demand excellence, GCG is the strategic advantage that transforms potential into performance.

GCG Elite Strike Team
Unified Expertise Backed by Real‑World Ownership

Every GCG service provider is a business owner.

Each specialist leads their own firm within their respective practice area — ensuring the guidance they provide is grounded in real operational experience, not theory.

Our service providers don't advise from the sidelines. They bring firsthand insight, accountability, and a deep understanding of what it takes to build, scale, and sustain a successful organization.

What We Stand For

Mission

Ignite Growth. Empower Success.

Growth Catalyst Group exists to give leaders what they've always needed but never had: a single, elite, cross-functional strike team engineered to architect, operate, and optimize the entire back office of a modern business.

We deploy top-tier specialists across the six pillars of organizational performance forming a unified powerhouse that eliminates chaos, crushes bottlenecks, and accelerates growth.

No weak links. No silos. No excuses. Just one coordinated force delivering precision, speed, and uncompromising accountability. GCG is the competitive advantage for leaders who refuse mediocrity and demand elite-level execution at every turn.

Vision

Redefining Professional Services.

To redefine what businesses expect from their back office by setting the new global standard for elite, unified, high-performance operations.

GCG envisions a world where leaders never struggle with fragmented services, mediocre execution, or operational chaos — because one coordinated strike team powers every critical function with precision, speed, and absolute accountability.

We aim to become the most trusted and formidable force in back-office architecture, empowering organizations to scale faster, operate smarter, and compete at a level their rivals cannot match.

Values Framework
1
Elite Execution

We operate at a level where mastery is the minimum and precision is non-negotiable. Every action, every deliverable, every decision reflects an uncompromising commitment to excellence.

2
Unified Force

We move as one coordinated strike team — aligned, integrated, and relentlessly focused on outcomes. No silos. No weak links. No excuses.

3
Impact Above All

We architect systems and solutions that create measurable, lasting results. Activity is irrelevant. Only performance, acceleration, and transformation matter.

What We Offer

Growth Catalyst Group is the elite strike team behind the entire back office of a modern business. We give leaders what they've always needed but never had: a single, unified, cross-functional force engineered to architect, operate, and optimize every critical function with precision, speed, and uncompromising accountability.

We help businesses through their series of growth — from early traction to full-scale expansion — ensuring every stage is supported by the right expertise at the right time.

From talent and finance to marketing, legal, and the systems that tie it all together, GCG delivers the full spectrum of professional services your business needs to scale with confidence.

Our five practice areas form a seamless ecosystem of Talent & HR, Accounting, Marketing, Business Structure, and Technology & Systems.

Helping Businesses Through Their Series of Growth

Scalable HR infrastructure, fractional leadership, and compliance support — built to attract, retain, and develop the people who drive your growth.

Blueprint — HR Infrastructure Buildout

Organizational design, role architecture, compensation frameworks, and scalable HR foundations.

Your Part-Time HR Program (YPTHP)

Fractional HR leadership, employee relations, compliance support, and day-to-day HR operations.

Employee & Employer Insurance Solutions

Benefits strategy, medical/dental/vision plans, voluntary benefits, and employer risk mitigation.

401(k) & Stock Plan Advisory

Plan design, fiduciary guidance, employee education, and retirement readiness programs.

Talent & HR Systems & Process

ATS/HRIS/Payroll selection, implementation, workflow automation, and systems optimization.

Process & SOP Development

End-to-end documentation of HR, recruiting, onboarding, and performance management SOPs.

State & Federal Compliance

Employment law, industry-specific regulations, filings, and compliance frameworks.

Policy & Procedure Development

Legally aligned SOPs, handbooks, and compliance-ready documentation.

Full-stack financial operations and strategic oversight — from daily bookkeeping to tax optimization — delivering the clarity you need to grow with confidence.

Bookkeeping & Financial Operations

Monthly close, reconciliations, AP/AR, and financial hygiene.

Controller Services

Cash flow management, budgeting, forecasting, and financial oversight.

Payroll Administration

Multi-state payroll, compliance, filings, and employee pay support.

Tax Strategy & Preparation

Business tax planning, filings, and proactive tax optimization.

Audit Support & Readiness

Pre-audit preparation, documentation, and liaison support with auditors.

Full-spectrum marketing that builds brand authority, generates qualified demand, and positions your business to attract both customers and top-tier talent.

Client Marketing & Campaign Execution

Multi-channel campaigns, content strategy, and lead generation.

Employer Branding

Talent attraction branding, EVP development, and recruitment marketing assets.

Website Design & Hosting

UX/UI design, custom builds, hosting, and ongoing site management.

SEO & ASEO Optimization

Search engine optimization, analytics, and authority-building strategies.

Brand & Creative Services

Visual identity, messaging frameworks, and brand asset development.

The foundational architecture every business needs to operate, protect, and scale.

Small Business Structure is one of Growth Catalyst Group's core Pillars. It provides the legal, financial, operational, and governance frameworks that ensure a business is protected, compliant, and built for long-term growth. Most small businesses operate on fragmented or incomplete foundations — this Pillar fixes that.

Legal Entity Architecture

Formation, structuring, and compliance for LLCs, corporations, partnerships, DBAs, and multi-entity portfolios.

Ownership & Governance

Clear decision-making, authority, equity structure, and governance cadence.

Financial & Tax Structure

Tax classification, chart of accounts, banking setup, payroll structure, and financial controls.

Operational Structure

Org design, role clarity, SOPs, and the technology stack that powers daily operations.

Risk & Compliance

Insurance stack, licensing, permits, compliance calendar, and risk mitigation.

Brand & Commercial Structure

Brand architecture, DBAs, commercial agreements, and customer onboarding structure.

Growth & Capital Structure

Equity strategy, debt strategy, holding company design, and asset protection.

The infrastructure that keeps everything running.

Email & Domain Setup

Professional email configuration, domain management, and DNS setup to establish a secure, reliable digital foundation.

File Storage & Permissions

Cloud storage architecture, folder structure design, and access permission management to keep your data organized and secure.

Software Stack Selection

Evaluation and selection of the right CRM, HRIS, and accounting tools for your business stage, team size, and growth objectives.

Process Automation

Identify and automate repetitive workflows across your operations to save time, reduce errors, and free your team to focus on high-value work.

Cybersecurity Basics

Foundational security protocols, password management, access controls, and employee best practices to protect your business from common threats.

SOPs & Workflow Documentation

End-to-end documentation of your technology workflows and system processes — creating clarity, consistency, and operational resilience.

Service Coverage

Proudly Serving Clients Across the United States and Canada

Industries Served
Banking & Finance· Custom Brokerage· Logistics· Manufacturing· Media & Entertainment· Real Estate· Retail· Telecommunication· Energy & Utilities· Automotive & Transportation· Education· Mortgage· Healthcare· E-commerce· Insurance· Engineering

Our Core

The GCG Core Team is the engine of execution — a coordinated strike team of expert operators delivering seamless performance across the entire GCG ecosystem.

JD Hasna
JD Hasna
Managing Partner — Growth Catalyst Group

JD Hasna is the co-founder of Growth Catalyst Group and The Growth Alliance, where he also leads the firm's Talent & HR service line through his company, TA Builder. He is the architect of GCG's unified operating system — designing the structure, systems, and executive alignment that enable the organization's multi-division model to operate as a single, high-performance engine.

A recognized expert in enterprise architecture and human capital systems, JD transforms fragmented operations into cohesive, scalable infrastructures built for speed, clarity, and elite execution.

He holds a Master of Science from Creighton University and advanced SHRM and HR/Risk Management credentials.

Rob Ratliff
Rob Ratliff
Managing Partner — The Growth Alliance

Rob Ratliff is the co-founder of Growth Catalyst Group and The Growth Alliance, the national division built to give business owners the one thing they've been missing: a team that grows the business with them.

The Growth Alliance delivers everything a growing business needs — under one roof. You're not buying a subscription. You're gaining a growth team: experts who show up every week, know your business by name, and refuse to let you stay stuck. Members also gain the network, tools, and B2B lead flow required to keep their pipeline full and their momentum consistent.

Rob's leadership of The Growth Alliance reflects his core belief: when the right people, systems, and opportunities converge, growth becomes inevitable.

TBD
Partner — Business Structure
Nathan Zanders
Nathan Zanders
Partner — Marketing

Nathan leads Creative Marketing for clients of Growth Catalyst Group and is the Co-Founder of Mox Collective — a full-service creative agency based in downtown Boise that helps brands make major shifts through research, data-driven methods, and transformational creative ideas.

TBD
Partner — Accounting
TBD
Partner — Technology & Systems

The GCG Team also serves as our Premier Service Providers — specialized operators who strengthen every pillar across our five practice areas: Talent & HR, Accounting, Marketing, Business Structure, and Technology & Systems.

As both internal leaders and external business owners, GCG's unified team extends the power of each pillar — delivering Talent & HR, Accounting, Marketing, Business Structure, and Technology & Systems with the same precision, professionalism, and operational discipline that define the GCG standard.

TA Builder
Premier Service Provider — Talent & HR

Strategic People Leadership for Today. Organizational Architecture for Tomorrow.

As your Fractional CHRO, TA Builder integrates directly into your leadership team to design the people systems, processes, and structures that drive growth. We align People, Process, and Technology to build a high-performance organization engineered to scale.

Our Model

TA Builder — The Full Spectrum of People Strategy. From high-growth strategy to execution, TA Builder delivers the complete scope of HR leadership, people operations, and organizational performance — all within a single Fractional CHRO engagement.

TA Blueprint — Organization Design. The Framework for Efficient Growth. Hiring into a broken or undefined structure only scales your problems. TA Blueprint architects a high-performing organization before you ever open a requisition.

  • Role clarity and org charting for current and future state
  • Workflow optimization for speed, accountability, and alignment
  • Headcount planning tied directly to business milestones
  • Job architecture and leveling frameworks that support scalable growth

Your Part-Time HR — Flexible, expert HR support for growing organizations that need strategic people operations — without the overhead of a full-time HR department.

Our team manages essential HR functions across the full employee lifecycle, giving your leadership the freedom to focus on growth while we run the day-to-day people operations that keep your organization moving.

www.tabuilder.com

TBD
Premier Service Provider — Accounting
TBD
Premier Service Provider — Technology & Systems
MOX
Premier Service Provider — Marketing

Mox Collective brings together the right minds to push past basic creative work and drive true transformation. They train like athletes — believing that persevering through the friction of the creative process is what makes them great. Their processes are designed to improve not only their product, but also themselves and their communities.

Mox Collective is a full-service creative agency based in downtown Boise.

www.wearemox.com

The Growth Alliance
Premier Service Provider — Business Alliance

Everything a growing business needs — under one roof.

You're not buying a subscription. You're gaining a growth team. A team that shows up every week, knows your business by name, and refuses to let you stay stuck. Plus the network, tools, and B2B leads to keep your pipeline full.

Stop building your business alone. Start buying access. Most memberships sell you a commodity. The Growth Alliance gives you an ecosystem — where clarity, expertise, and opportunity compound.

growthcatalystalliance.com

TBD
Premier Service Provider — Business Strategy

What Our Clients Say

"

Working with Growth Catalyst Group became our de facto Chief People Officer from day one. JD Hasna built our talent strategy, ran all HR operations, and introduced recruiting systems that scaled with our growth. Their guidance, responsiveness, and structure have played a major role in shaping TRITORI Realty Group into the company we are today.

Nate MacKenzie

COO, TRITORI Realty Group

"

GCG gave us access to a fractional CMO who was leaps and bounds above anyone we could have hired full-time at our stage. The expertise was extraordinary.

James Whitmore

Founder, Northlight SaaS

"

The vetting process they describe is real. Every professional we engaged through GCG delivered measurable results. This is not a typical consulting network.

Priya Anand

COO, Ascent Capital Group

"

As a growing business expanding into a new market in Boise, Idaho, we have found our partnership with Growth Catalyst Group to be invaluable. Their dedication and expertise in managing our Talent Acquisition and HR needs have allowed us to focus on our core business of opening hotels and serving our guests. They have surpassed our expectations, and we anticipate our growth to be double from what we had planned for.

Allison Sheppard

Founder, Tradestay

"

Working with JD has opened my eyes. Any personnel-related discussion will be greatly enhanced by his participation. He's an excellent listener who can easily move from conceptual and structural issues to tactical and implementation concerns. He makes it all easier, clearer, and actionable. JD and Growth Catalyst Group are highly recommended.

Marshall Garrett

Entrepreneur, Boise, ID

"

I'm so impressed with the new Opera Idaho Board of Directors Handbook & Bylaws! JD thank you so much for taking this important step and supporting our future. I'm so happy to get this going, I can't tell you how much I appreciate your work on this!

Victoria Sunderland

Board President, Opera Idaho

"

GCG was instrumental during our acquisition of CK Engineering. JD Hasna streamlined our back-office operations, upgraded finance and technology systems, refreshed customer contracts, and strengthened employee benefits — all with zero attrition through the transition. Highly recommended.

Jim Mihan

Owner, CK Engineering

Your Growth Journey Starts Here

If you're a business seeking elite professionals to take your organization to the next level, we're ready to partner with you. Connect with us and let's Ignite Growth. Empower Success.

GCG Client Journey & Operating Process
Book Time with JD
>